Instagram DMs are one of the most underutilized tools for direct marketing. With open rates as high as 85% and reply rates better than email, they give businesses a personal way to connect with customers and drive conversions.
But sending hundreds or thousands of DMs manually? That’s time-consuming—and risky.
That’s where automation tools and services like ViaDM come in.
The Challenges of Sending Mass DMs Manually
Before we get into how to do it right, here’s why mass messaging on your own can be a problem:
- Instagram limitations: Sending too many messages too quickly can get your account shadowbanned or blocked.
- Account safety: Automated tools that use bots or browser extensions can trigger Instagram’s spam detection.
- Time-consuming: It’s nearly impossible to scale outreach without a proper system.
- No proof of delivery: You can’t track who got your message or who replied.
That’s why a professional solution like ViaDM makes a big difference.
What is ViaDM?
ViaDM is a platform that helps businesses send mass Instagram DMs without using their own account. It’s safe, effective, and scalable.
With ViaDM, you can:
✅ Reach 500 to 5,000+ people per day
✅ Use our verified Instagram accounts for outreach
✅ Target your ideal audience by hashtag, location, competitor followers, or niche
✅ Track every message with proof of delivery
✅ Run multiple campaigns simultaneously
How to Send Mass Instagram DMs Using ViaDM (Step-by-Step)
Step 1: Sign Up on ViaDM
Go to viadm.com and create your account. New users get a $10 credit instantly.
Step 2: Choose Your Target Audience
You can target based on:
- Hashtags (e.g., #fitnesscoach, #smallbusinessowner)
- Competitor followers
- Instagram location tags
- Custom user lists (CSV upload supported)
Step 3: Craft Your Message
Use our proven 3-message formula:
- Hook: Start with attention-grabbing value
- Value: Share how your product or service helps
- CTA: Add a call-to-action like a link or question
We even help you write these messages if needed.
Step 4: Choose Your DM Limit & Engagement Method
Sure! Since you’re now explaining both the daily DM limit and the three engagement methods (Basic, Premium, Advanced), here’s a revised section with an improved title and structure:
✅ Step 4: Choose Your DM Limit & Engagement Method
Decide how many direct messages (DMs) you want to send per day, and select the approach that fits your campaign goals. With ViaDM, you can customize both the volume and the level of interaction for maximum impact:
🔹 Basic Approach – DM Only
We send a personalized direct message to your target users.
Best for: Fast outreach with minimal interaction.
🔸 Premium Approach – DM + Like
We send a DM and like the user’s most recent post to draw more attention to your message.
Best for: Boosting visibility and soft engagement.
🔺 Advanced Approach – DM + Like + Comment
We send a DM, like their latest post, and comment something like:
“Hey! I’ve got a surprise for you — check your inbox 📩”
This combo creates curiosity and encourages users to open your DM.
Best for: Maximum engagement and reply rates.
🎯 Pro Tip: Start with a manageable DM limit (e.g., 500/day) and scale up as your campaign performs. Higher engagement approaches may benefit from lower daily limits to keep things personalized and compliant.
Step 5: Launch Campaign
Once everything is ready, launch your campaign.
You’ll get:
- Real-time dashboard
- Delivery reports with receiver + sender usernames
- Performance metrics (replies, leads, click-throughs)
Bonus: How ViaDM Protects Your Instagram Account
Unlike tools that use your account and risk bans, ViaDM never touches your personal Instagram. We use our dedicated network of accounts (also called DM Pods) to deliver your messages—keeping your brand safe and spam-free.
Real Results from Mass DMs
Businesses using ViaDM have seen:
- 10x higher engagement than email
- $0.10–$0.50 per click ROI
- Warm leads replying directly on Instagram
Whether you’re a startup, ecommerce store, service provider, or influencer—Instagram DMs can be your most powerful outreach channel.
Final Thoughts: Make Mass DMs Work for You
Mass DMs on Instagram work—when done right. Don’t waste time with tools that risk your account or deliver poor results.
ViaDM gives you the power to scale, the tools to personalize, and the data to optimize every campaign.
